When you are creating an eCommerce website with WordPress, it is important to make sure that your theme is SEO-friendly. This will help to ensure that your website appears as high as possible in the search engine results pages (SERPs) and that customers can easily find your site when they are searching for products or services.
There are several things that you can do to make your best eCommerce theme for WordPress more SEO-friendly. You can also check out Elementor. The popular site building platform features a powerful WooCommerce website builder with which you can create an online store from scratch, code free In this article, we will discuss some of the most important factors to consider.
1. Choose a Good Title Tag
The title tag is one of the most important factors when it comes to SEO. It is the text that appears on the search engine results page and lets the customer know what your website is about. A good title should be around 70 characters in length.
To ensure that you are using an SEO-friendly WordPress eCommerce theme it should automatically include the product number or other unique identifier within this tag. This will help to improve your search engine rankings because the search engines can identify that your website is about a specific product or service.
2. Make Sure the Site Is Indexed by Search Engines
The best eCommerce WordPress themes will automatically allow search engines to index the site so that customers can find it when they are looking for something in particular. If you use an HTML sitemap, this will help to ensure that the search engines can index all of the pages on your website.
You can also use Google Webmaster Tools to submit your website for indexing and to find out how well your website is performing in the search engine results pages.
3. Optimize the Page Titles and Descriptions
Another important factor that you need to consider when creating an eCommerce website with WordPress is the page titles and descriptions. The title should be around 70 characters in length, and the description should be around 160 characters.
The best way to optimize the page titles and descriptions are to use relevant keywords. This will help the search engines to understand what your site is about, and you will naturally start to rank for several different keywords.
4. Create a Site Map
If you have a large website with lots of pages then it is best to create an XML sitemap. This will help the search engines to index all of these pages logically. There are several different plugins that you can use to create a sitemap, and this is a very important part of any eCommerce website.
5. Use Relevant Images
Adding images to your website is a great way to improve the user experience, and it can also help to boost your SEO. When you are adding images to your website, make sure that you use relevant keywords in the file names and the alt text. This will help the search engines to understand what your images are about, and it will help to improve your website’s rankings.
6. Optimize the Code
One of the best ways to optimize the best eCommerce theme for WordPress is to use relevant keywords in the code. This will help the search engines to understand what your site is about, and you can also improve your rankings for different keywords by using them throughout the code.
You should always include ‘canonical’ links when linking between pages of your website. You can also use descriptions on internal hyperlinks, and you should use the Nofollow attribute on any links that you don’t want to pass PageRank.
7. Use social Media
Social media is a great way to promote your eCommerce website, and it can also help to improve your SEO. When you add social media buttons to your website, this will help the search engines to understand what your site is about.
You should invite people to link to the best eCommerce WordPress themes, and you can also use social media buttons on your website’s internal links. This will help search engines to rank you for keywords that are related to these social media sites.
8. Link Building
One of the best ways to improve your website’s SEO is to build links from other websites. The best eCommerce WordPress themes will help you to achieve this, and you can also use a variety of different methods to get links from other websites.